Brickfish® at Web 2.0 Expo NYC

Special thanks to Ashley Futak for her post on Brickfish at the Web 2.0 Expo that was held in New York City last month. To get more information on where Brickfish will be next, contact Ashley at

The Web 2.0 Expo in New York was filled with firsts for Brickfish. It was the first time, as a company, that we were an exhibitor for an event of this scale. It was my first time attending an Expo, let alone orchestrating the whole thing (you would be surprised how much work goes into putting an exhibit together!). It was also the first time we were able to explain Brickfish to a crowd of people who were intimately familiar with Social Media and all that Brickfish has to offer.

We were surrounded by companies that live and breathe Web 2.0, and engaged with people that truly welcome this “new media” and speak in those terms. We were overwhelmed by the number of companies and people anxious to learn something new, and to apply their learning’s to their

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business models or to their everyday life.

That said…our booth was packed! From the moment the Expo opened until the moment it closed, we were busy sharing the Brickfish experience with anxious listeners! If we weren’t giving demonstrations, we were walking visitors through the Brickfish site, or handing out our new marketing materials.

It was so exciting to watch this start-up company from San Diego emerge onto the playing field with some of the biggest names on the Web today, and to establish ourselves as the leader in Social Media Advertising.

Personalize Your Posts on Twitter

Thanks to the Twitter Photoshop template available at Boinblog, personalizing your Twitter profile to promote your personal brand just got easier. Most tweeps upload a background for their Twitter profile while others take it a step further, like Problogger, and include links to their other social media profiles.

Inspired by Problogger, Boinblog’s easy to use template, and armed with a copy of Adobe Photoshop, I took the leap and updated my Twitter profile. You can follow me at @HeyStephanie.

After getting the hang of editing layers, I offered to help customize backgrounds for my colleagues at Brickfish®—in exchange for Starbucks of course. 🙂

Rachel Kay is the founder of RKPR and is an award-winning public relations expert. Check our her new site when you get a chance.

Ashley Futak who is a part of the Brickfish public relations team and just recently came back from the Web 2.0 Expo in New York (stay tuned for her guest post on Wednesday, October 1, 2008), also let me update her Twitter background. For her avatar I went to PosePrints then used my digital scrapbooking elements from Keri Schueller’s Organica collection.

To view other Twitter backgrounds that I helped co-workers with, check out @mphillips4ku and @ssultar.

Have fun with your backgrounds and feel free to leave your Twitter link here so we can check them out.

Brickfish has been SuperTagged

Special thanks to our friends at BatchBlue for creating BatchBook, an easy-to-use CRM software, that has literally saved us hours organizing our contacts and managing our communications with partners. Not only do they have a remarkable product, excellent customer service, but they have cool t-shirts too!

Brickfish has been supertagged

Your happy customers,

Ashley, Stephanie, and Rachel (aka R3K2)

Now You Can Post to Multiple Twitter Accounts

There are several reasons why people have multiple Twitter accounts. Some people use one account to keep their friends up to date on events privately and automate their other account as an RSS feed.

I have two Twitter accounts that I maintain. @HeyStephanie is for personal use and @Brickfish ((Just in case you wanted to follow Brickfish, I wanted to make a quick update that I no longer maintain the Brickfish Twitter account.)) is geared towards highlighting new and exciting Brickfish campaigns.

Thanks to the Carsonified team, I no longer have to sign in to each account individually to make updates and neither do you! In four days, the Carsonified team built a web application called Matt to simplify ‘multiple account Twitter tweeting’ (say that five time fast!). And boy does it make managing multiple Twitter accounts easy.

Step 1: Simply login at Matt with your Twitter username and password and this will generate your first Twitter account.

Step 2: Next you’ll need to click on the “Click here to add a new account” link and enter the username and password of your second account.

Step 3: If you have more than two Twitter accounts and would like to add more, repeat Step 2.

Step 4: Once you’re done setting up your accounts, you’re good to go! Type in your 140 character tweet and check off the accounts that you want Matt to update for you and click on “go go go” – it’s that easy!

Have fun Twittering and don’t forget to add me as a friend if you haven’t already.

(Photo Credit:

Please note that the Matt service no longer exists. I have published a new post on how you can manage multiple Twitter accounts using CoTweet. View my most recent post, “Post to Multiple Twitter Accounts with CoTweet.”

Brickfish Gas Card Design

This has to be my favorite Brickfish campaign simply because it’s easy to enter and the prizes are fantastic! Who doesn’t want a $500 gas card?

Check out the prizes listed below but don’t forget to read the complete rules, regulations, and legal notice:

  • Grand Prize: One winner, selected from the top 100 highest scoring entries by Brickfish, will win a $500 gas card.
  • Most Viral: One winner, selected by Brickfish from the top 10 Most Viral entries, will win a $250 gas card. Learn about Most Viral.
  • Weekly Voter/Reviewer Sweepstakes: Each week, one winner who participates in the campaign by voting or reviewing will win a $100 gas card.
The campaign just started yesterday and people are already submitting their designs. You can check out all of the entries here.
So to get you started, I made a quick tutorial on how to submit an entry using the Entry Editor.

(Photo Credit: Brickfish)