Thanks to my current employer, I was fortunate to have the opportunity to attend the Online Marketing Summit (OMS) in San Diego which was held at the Downtown Westin Gaslamp Quarter. I was at the conference most of the time providing attendees with a demo of my company’s software solutions for SEM and SEO and while I wasn’t able to attend a lot of the sessions, I was able to attend a session on how marketers could leverage the location-based social media platform, Foursquare, to target and reward loyal consumers.
Mike Lewis, the speaker and Vice President of Marketing at Awareness, Inc. kicked off his presentation with a comedy web series on YouTube produced by HubSpot, Inc. called, “Foursquare Cops,” which I had to share (see below). The rest of the presentation is up on SlideShare. If you attended the event, what was your key take away?
Foursquare Cops – HubSpot, Inc.
Top 10 Ways Marketers can Use Foursquare
Presented by Mike Lewis (@bostonmike) at OMS 2011
If you’re already on Foursquare, feel free to add me – HeyStephanie. Check you later!