San Diego Bucket List takes on P2K Shooting Range

When TheDailySave sent an email blast to their subscribers last month that featured $20 for 1-Hour Range Time and Gun Rental for 2 People at the P2K Range, my friends and I were all over it. I’ve personally never fired a gun before and have always wanted to try it and with this deal it opened up doors to a new adventure. My friends and I bought the group deal, shared it with our Facebook friends and before we knew it, we were a part of the San Diego Bucket List Facebook group and a date was set.

Below is the video of us at the P2K Shooting Range in El Cajon – enjoy!

The San

Diego Bucket List group also known as Forward Motion was created by Ryan Scott Lum a dear friend of mine from Ad 2 San Diego and an up and coming graphic designer.The exclusive group aims to help each other achieve their dreams, inspire others, and to empower those around them. Currently, the group is invite-only but if you’re interested in joining, watch the Forward Motion video and leave a comment.

The Ridiculous Obstacle Challenge: ROC Race 5K

The Ridiculous Obstacle Challenge also known as the ROC Race was inspired by WipeOut, the American reality show competition featuring ridiculous obstacle challenges and American Gladiators. The 5K course around the historic Del Mar Fairgrounds made its debut last month with over 6,000 participants! According to CNN, Millennium Events the producers of the event, are making plans to host the event across the country so if you’re not in San Diego, the ROC Race may be headed to your city!

Members of Ad 2 San Diego and I formed a team to take on the creative collision of the military style training course and the crazy game show inspired obstacles. Our costumes were ‘young professionals’ so we got together and wore our collared button up shirts. After looking at the photos and videos, you can tell that other teams were a lot more creative – that’s okay, that just means next year Ad 2 San Diego is going to bring our creativity up a notch.

Team results can be found online at the ROC Race 2011 11AM Unlimited Teams. You can also check out the three ROC Race photo galleries at their Facebook page – One, Two and Three!

Overall, I think our team did a great job and I can’t wait to do the ROC Race again next year! By the way, the Del Mar Mud Run is in October – that’s only a few more months away! Who’s in?

ROC Race Obstacles:

  • Foam Climbing Obstacles
  • Ridiculous ball hill climbs
  • Swinging ropes over water
  • Swinging boulders
  • Crazy cargo net climbs
  • Ludicrous wall climbs
  • Inflatable slides
  • Ridiculous Role Players to harass you!

Event included:


ADMERICA is Coming…and so are the After Parties!


Wednesday June 1, 2011 – Opening Happy Hour: Welcome to ADMERICA! 2011

Kick off ADMERICA with a celebratory happy hour! Join Ad2 at Jolt’n Joes at 7:30pm and mingle with fellow attendees. The event is free, so network to your hearts content! Come as you are and kick off ADMERICA in style. Network and relax with other conference attendees. There will be drink/appetizer specials.

Thursday June 2, 2011 – SDAC Centennial Ad Bash After Party

Continue the Centennial party in Ad 2 style! Stay up late networking and boozing it up with your new ADMERICA buddies at Eden. Dance till the sun comes up with your fellow AAF buddies.

Friday June 3, 2011 – Hornblower: Sights & Sips Cocktail Cruise

Cruise the San Diego Harbor with Ad 2! Splendid cocktails & light appetizers will guide you through the calm advertising waters as we celebrate ADMERICA! 2011, the national AAF conference that’s going to be held in beautiful San Diego.

Boat After Party – TBD

Saturday June 4, 2011 – ADDY’s After Party

Mix and mingle with ADDY winners, and the who’s who of ADMERICA at Odysea Lounge. The drinks will be flowing, as we close ADMERICA in style.

Sunday June 5, 2011 – Farewell Brunch

Get rid of your post conference hangover at La Puerta for the ADMERICA farewell brunch. This will be your chance to say your goodbyes to your new buddies till you meet again next year.

Register today to reserve your spot for the ADMERICA After Party Events! A big thank you to Ad 2 San Diego’s sponsors: MJD Interactive, Clients & Profits, VAVi, and Electronic Output Solutions.

Four Tips to Land Your Dream Job

As the Communications Chair for Ad 2 San Diego, I regularly meet new members at our events that are eager to connect in hopes of landing their dream job but only a handful are able to close the deal. It used to be that if you had a rock solid resume with proven work experience you could send out your resume online and wait by the phone. If it was only it was that easy!

The times have changed and with unemployment at an all-time high, competition for that hot new Account Executive position at the agency downtown is definitely going to be tough.

So how do you beat the competition and stand out from the rest?

Enter Christine McDannell, Co-Owner & Managing Partner at Social Starfish, a full service Social Media Marketing Firm. Christine held a workshop at last month’s Social Media Camp San Diego (#SMCSD) on “How to Land Your Dream Job,” where she shared tips and tricks on how attendees could land their dream job fast.

Four Tips to Land Your Dream Job

1. Follow directions. You just found the perfect opportunity that suits you to a tee but before you attach your resume and send it off into cyberspace, take a deep breath and carefully read the directions. Are they asking for a cover letter, links to your online portfolio, both? What exactly are you supposed to type in the subject line when you email your resume?

I can say from my past experience as an HR Recruiter that candidates that can’t follow directions are screened out automatically. So don’t spazz out and hit that send button so quickly. Take a deep breath and carefully read the directions.

2. Submit your resume online, then snail mail a hard copy. I thought this tip was pretty clever. Email overload is common especially in fast-paced work environments and your resume can easily get lost in the shuffle.

After you submit your resume online, take the time to snail mail a hard copy. Let’s be honest, getting a letter in the mail is still kinda fun – well, not if it’s a bill.

Plus, it’s a lot easier to delete an email than to take a crisp resume and crumple it up and toss it in the trash.

3. Don’t forget the follow up. Reinforce your interest in the job by following up via email, over the phone, and IN PERSON (that’s the catch).

In my opinion, this can work to your advantage OR get you profiled as a stalker. Let’s be honest, if you swing by the office and get past the receptionist and land face time with the recruiter, it’s the perfect time to make your first impression.

If you can’t get past the receptionist, remain positive and polite. Be aware that the receptionist may pass along to the recruiter how you reacted when your impromptu request for face time was denied. Keep calm and carry on.

4. Invest in your own personal business cards. Highlight your skills and qualifications on a personal business card. You can easily get a custom design or template printed from VistaPrint or order Moo cards. Get creative!

At past Ad 2 San Diego events, I got a few business cards with QR codes on the back that led me to an “About Me” page but the cleverest use of QR codes was on the back of Chaunce Dolan’s t-shirt at Social Media Camp San Diego. Everyone stopped him to take a pic of his QR code – it was so cool but I digress. Learn more about clever uses of QR codes at 3 Ways to Spark Your Job Search Using QR Codes.

Overall, I thought the tips were refreshing to hear. I would definitely add one more to the list and that would be to get involved in your local marketing and advertising community.

If you’re located in San Diego, I’d like to personally invite you to the next Ad 2 San Diego event which is next week on May 19th 2011 at the La Jolla Brewhouse. Attendees will get to be a part of a Q&A Session with the President Emeritus of the San Diego Ad Club, Greg Joumas.

For more info, check out the event details at Ad 2 San Diego Q&A Event with Greg Joumas.


[Image courtesy of SOCIALisBETTER @ flickr]

Tutorial: How to Add an Event to Yelp

It’s been a while since I’ve created a video tutorial and wanted to jump back into it again. With that said, here’s a quick 4 minute tutorial on how to add an event to Yelp. Click on the ‘Expand’ icon on the

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Social Media Camp: San Diego at Sony on April 30th 2011

Social Media Club San Diego (#SMCSD) is pleased to announce Social Media Camp: San Diego (#SMCampSD), a one-day event hosted at Sony Electronics’ magnificent LEED certified building in San Diego (Rancho Bernardo) on Saturday, April 30th from 9am-5pm.

Social Media Camp: San Diego will feature sessions from local social media professionals such as:

  • Becky Carroll (local NBC news Social Media reporter and professor of Social Media at UCSD),
  • Steve Eisenberg (Internet Marketer and educator at Grossmont College),
  • Chris Husong (Social Media Strategist),
  • Sukhjit Ghag (Blogger & Social Media Evangelist at Sony Electronics),
  • Calvin Lee (Twitter Maven and Designer),
  • as well as other leaders in Southern California’s business community.

Social Media Camp: San Diego will provide education, fun and relationship-building in a hybrid conference atmosphere – one part single track conference/workshop/training and one part Bar Camp (open space learning). This event is where teachers are students, and everyone learns from each other. It is also an opportunity for the local social media community to gather with one another to improve their professional skills and work to strengthen their networks and further their personal passions.

Social Media Club San Diego is co-producing a series of panels, talks and keynotes, bringing in some of the smartest people we know on the most important topics such as Social Media (Twitter, Facebook, LinkedIn, and YouTube), Metrics, Blogging, Community Management and more. There will also be the Sony Blogger lounge to hang out in and also some Sony Products on demonstration that day.

Tickets are $15 and lunch is included. Sponsorships are available to companies (please contact Social Media Club San Diego for more information). There is limited space so please register on

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Scheduled Speakers and information will be added throughout the month to

Cruise the San Diego Harbor with Ad 2 San Diego

Cruise the San Diego harbor with Ad 2 San Diego!  Splendid cocktails and light appetizers will guide you through the calm advertising waters as we celebrate ADMERICA! 2011, the national AAF conference that’s  going to be held in beautiful San Diego, California.

The national conference kicks off Wednesday, June 1st to Saturday, June 4th and connects all aspects of the advertising industry. Influential agencies, clients, media companies, suppliers, and colleges from across the country will address how to thrive in a recovering economy and how the changing culture of business and consumers is impacting our industry. To register for the conference, visit the ADMERICA! 2011 event registration site. On Facebook? If so, enter to win a pass to the conference by liking their ADMERICA! 2011 Facebook Fan Page.

To join the Hornblower Sights & Sips Sunset cruise with Ad 2 San Diego on Friday, June 3, 2011, see the details below and register today. Seating on the cruise is first come, first serve. See you there!

Hornblower Sights & Sips Sunset Cruise with Ad 2 San Diego

When: Friday June 3, 2011

What: Hornblower Sights & Sips Cocktail Cruise

Where: San Diego Harbor

Cost: $50 (Cost includes a $10 donation to Ad 2 San Diego & Ad 2 National); register at Ad 2 San Diego

Time: Boarding is at 5:30PM and the cruise sets sail from 6PM – 8PM


Includes light appetizers and hors d’oeuvres. (Full) Cash Bar: $7 Well, $8 Premium, $10 Top Shelf, $4.50 Domestic Beers, $5 Coronas, $5.50 Stone & Shock Top.




Unveiling Coachella 2011 Passes

Coachella passes for this year’s festival were delivered yesterday and I have to tell you, the packaging alone warrants a pic heavy post. So if you’re waiting for your passes, check ’em out below.

Coachella 2011 Package

Coachella 2011 impressive packaging

Coachella 2011 Wristband Package

Coachella 2011 Calendar and Postcards

Coachella 2011 Wristband

Coachella 2011 Calendar and Postcards Pt 2

Free Entrance to U.S. National Parks

Cabrillo National Monument
National Park Week is next month from April 16th – 24th, 2011 and folks like me who enjoy going on walks and hikes at national parks here in California can go off on an adventure without having to pay regular entrance fees.

So come out and enjoy the fresh

air and take advantage of this great event. If you’re not available that week, don’t worry — there’s other fee-free days that you can take advantage of. One other tip to take note is that several national park concessioners are joining the National Park Service in welcoming visitors with their own special offers. Feel free to check them out while planning your next outdoor trip.

WHEN: Fee-free days in 2011:

  • January 15-17 (Martin Luther King, Jr. Birthday weekend)
  • April 16-24 (National Park Week)
  • June 21 (First day of summer)
  • September 24 (Public Lands Day)
  • November 11-13 (Veterans Day weekend)

WHERE: More than 100 U.S. National Parks (call for more info).

California Parks

  • Cabrillo National Monument
  • Death Valley National Park
  • John Muir National Historic Site
  • Joshua Tree National Park
  • Lassen Volcanic National Park
  • Lava Beds National Monument
  • Muir Woods National Monument
  • Pinnacles National Monument
  • San Francisco Maritime National Historical Park
  • Sequoia National Park
  • Whiskeytown Unit National Recreation Area
  • Yosemite National Park

Photo Credit: Flickr User Iamtheh


Free Admission to The New Children’s Museum

One of my favorite places here in San Diego is The New Children’s Museum. It’s filled with creativity, beautiful art, and fun activities that my niece and nephews can enjoy. And now, thanks to Target, you can enjoy a free day of admission to The New Children’s Museum in downtown the second Sunday of every month. That means, this weekend you can hop on down to the museum and take advantage of their extended hours (10AM – 4PM) to think, play, and create.

Every Target Free Second Sunday includes a variety of special performance and activities for children. So if you’ve got little ones, be sure to bring them down.

For more information, visit The New Children’s Museum website at

If you like this post and are looking for more “wallet-free” weekends here in San Diego, check out Diego on a Dime by Junvi Ola. Her site is 100% dedicated to keeping you up to date on great events in San Diego that won’t hurt your budget.