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LCL 22: Do’s and Don’ts of Live Streaming

LCL 22: Do’s and Don’ts of Live Streaming

When it comes to live streaming, where should you do it—your Facebook Business Page or your Personal Page? Should you do short live streams or long ones? Can you monetize your live video? Lastly, how do you get started? In this episode, you had an opportunity to have all of your live streaming questions answered…

LCL 21: The Art of Storytelling on Facebook Live

LCL 21: The Art of Storytelling on Facebook Live

To tell you the truth, you don’t need a fancy camera to build a strong following on Facebook. In fact, for Ariel Viera— the mastermind behind a metropolitan history, food, and culture channel called Urbanist—an iPhone 6 and a gimbal were enough to organically grow it to 1.5 million (!) views in just five short…

3 Basic Principles of Facebook Live

3 Basic Principles of Facebook Live

Planning on using Facebook Live to build your brand and bottom line? If you answered yes, then here are three important tips to keep in mind before hitting the “Live” button.

LCL16: The Secret to Scaling Your Business

LCL16: The Secret to Scaling Your Business

Look, you can’t juggle everything that’s on your entrepreneurial plate. So, listen up! Perhaps, you think it is “too early” in your business to hire someone. So, you are waiting to grow a little more and have a little more cashflow. But, in fact, you can do it easily, very inexpensively, and without spending a lot of time. Our…