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LCL 21: The Art of Storytelling on Facebook Live

LCL 21: The Art of Storytelling on Facebook Live

To tell the truth, there is no need for a fancy camera to build a strong following on Facebook. In fact, for Ariel Viera – the mastermind behind a metropolitan history, food, and culture channel called Urbanist – an iPhone 6 and a gimbal were enough to organically grow it to 1.5 million (!) views…

3 Basic Principles of Facebook Live

3 Basic Principles of Facebook Live

Planning on using Facebook Live to build your brand and bottom line? If you answered yes, then here are three important tips to keep in mind before hitting the “Live” button.

LCL16: The Secret to Scaling Your Business

LCL16: The Secret to Scaling Your Business

Look, you can’t juggle everything that’s on your entrepreneurial plate. So, listen up! Perhaps, you think it is “too early” in your business to hire someone. So, you are waiting to grow a little more and have a little more cashflow. But, in fact, you can do it easily, very inexpensively, and without spending a lot of time. Our…

LCL13: How to Play Skype Audio in Facebook Live

LCL13: How to Play Skype Audio in Facebook Live

Do you ever ask yourself, “How does she use Skype in her Facebook Live interviews?” Well, ask no more, here’s how I do it! Discover how your can pass the audio from Skype to OBS and your Facebook Live feed in this quick episode. WATCH this 3-minute clip if you want to learn more about Loopback…